June 13, 2018 alexbranning

Winning is Contagious.

Winning. Is. Contagion. We strive for victory because we don’t like the struggle. We persevere because we are not comfortable with the status quo. We keep going because we know what’s ahead is better than what we have now.
 
When you win, you release the burden of yesterday’s battle.
 
When you win, it gets easier to win the next time.
 
When you win, you make it easier for your friends to win because you’re setting the example.
 
Quitting. Is. Contagious. We quit because we don’t like the struggle. We quit because we are comfortable with our status quo. We quit because it’s easier to quit than it is to overcome.
 
When you quit, you release the “burden” of trying to get yourself over the hump and you snuggle back into the warmth of what you already know.
 
When you quit, it gets easier to quit the next time.
 
When you quit, you make it easier for your closest friends to quit because you gave them a fallback.
 
Your choice. Win – or Quit?
 
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